$2.1M+ in Added Revenue from Luxury Leverage
Services
Through an automated system overhaul to achieve inbound high quality leads, Kraft Construction LLC established their exclusivity for luxury house construction.
The Problem:
Kraft Construction LLC, a luxury home architect in Kentucky, faced a major breakdown in its operational workflow due to an outdated lead-capture system that attracted unqualified inquiries. Their existing intake processes lacked filters, screening logic, or structured qualification criteria resulting in a flood of prospects who were not financially prepared for luxury-tier construction projects. This overwhelmed their team, consumed valuable time, and slowed down their ability to focus on legitimate high-budget clients. Without a centralized information hub for design options, floor plans, and premium build considerations, potential clients lacked clarity and often submitted incomplete or inaccurate requests. These inefficiencies reduced conversion rates, diluted brand positioning in the luxury market, and created significant revenue loss for Kraft Construction LLC.
The Solution:
We implemented a fully integrated operating system designed to qualify luxury construction inquiries before they ever reached Kraft’s internal team. A structured applicant-screening workflow was developed to assess budget ranges, project timelines, architectural preferences, and required build specifications ensuring only serious luxury-tier prospects were sent through. We also built an interactive information hub that educated homeowners on styles, design elements, materials, and premium construction options, dramatically improving lead preparedness and reducing back-and-forth communication. This system unified screening, education, and data collection into one cohesive flow, giving Kraft Construction LLC a reliable foundation for high-quality lead management and true operational efficiency.
The Results:
Within the first 45 days of deployment, Kraft Construction LLC experienced a dramatic improvement in lead quality and operational clarity. Unqualified inquiries dropped by over 70%, allowing the team to focus exclusively on high-budget clients ready to proceed with luxury builds. The new screening and information hub system increased prepared, high-intent inquiries by 3.4x, saving the team more than 25 hours per week previously lost to manual filtering and unproductive calls. With better-qualified prospects and clearer project requirements, Kraft Construction LLC shortened its sales cycle and captured significantly more high-value opportunities resulting in a measurable 5.1x ROI and $2.1M in added work and positioning them as a more authoritative and streamlined luxury builder in the Kentucky market.
$2.1M+
Added Revenue
25 Hours
Saved Per Week
5.1x
ROI